Blog
"Under the Hood," Qabiria’s blog dedicated to translation, copywriting, business writing, effective writing and internationalization.
The articles published in this blog reflect only the personal opinions of the authors, which may not coincide with those of Qabiria.
Point of view, Internationalisation
03 March 2023Solving the packaging conundrum
In today’s globalized world, it is not uncommon for companies to expand their operations into [international]...
Internationalisation
15 June 2022Planning the internationalization of an SME
The internationalization of a business is a strategic choice that affects: the internal processes; the...
Point of view, Internationalisation
10 November 2021Successful (or not) marketing campaigns thanks to localisation
For many companies, marketing campaigns are the main means of communicating with their market, consolidating t...
Tips&Tricks, Internationalisation
13 October 2021The struggles of internationalising a web app
Let’s get this straight: for so many startups, translation is the least of the problems. It’s unusual for a...
Tips&Tricks, Internationalisation
03 February 2021How to Localise Software Into Costa Rican Spanish
When it comes to software development, it is a best practice to create source content in English and later i...
Internationalisation, Point of view
15 October 2020Why Does Lego Scrimp on Translation?
Some businesses decisions leave me truly gobsmacked. Some time ago, I noticed a huge mistake hiding in a si...
Internationalisation
04 September 20203 Reasons Why You Should Subtitle Your Videos
Subtitles are crucial when it comes to increasing engagement Subtitles increase audience engagement in thre...
Internationalisation, Point of view
10 October 20194 million reasons
What should I consider before translating my site into Catalan? Beginning this week we are going to present...